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Sir Richard Branson Loves the Vivofit and Garmin Forerunner

A celeb that loves two smart watches equally? Leave it it up to Sir Richard Branson to wear two on his wrist.

Sir Richard Branson is known for his awe-inspiring endeavours. He’s participated in the Virgin Strive Challenge, which is a program that offers a different physical challenge year after year. The very first challenge, for example, saw participants travel from London to the Summit of the Matterhorn, entirely with human power. I’ll save you from Googling – the elevation of the Matterhorn is an incredible 4,478 meters.

So there’s little wonder as to why Branson wears smart wrist wearables that track physical strength and distance, like the Vivofit and Forerunner. He’s focused on health, productivity and monitoring his progress over time. To get more specific, though, here’s why I think Branson has chosen the Vivofit and Forerunner smart watches specifically to manage his physical activity.



The Vivofit is simple, yet is packed with the goods.


Why I Think Sir Richard Branson Loves the Vivofit and Forerunner


The Vivofit 3 is a simple smart watch – one that Branson likely wears on his rest days or when he’s in the office. It’s priced at a very comfortable $79.99, making it accessible to anyone looking to add a smart watch to their wrist.

Plus, it has a one year battery life. Yes, really.

The Vivofit 3 tracks steps, counts calories, monitors sleep, syncs to your smartphone and displays your progress over time. This is an ideal watch for those looking to get into a gym or fitness routine, or perhaps the athlete on a rest day that is looking for a simple wrist wearable to use.

Related: How Smart Wearables Can Help You Run Your First 5K Race



The Forerunner is the next step up for athletes.


Why I Think Sir Richard Branson Loves the Vivofit and Forerunner


So Branson loves to swim too, hey? What can’t he do?

Wearing the ​Garmin Forerunner 735XT in the photo above, it was clear that the Virgin Group founder needed to upgrade to something more serious. As he is often spotted running, cycling and swimming, my guess is that he wanted a smart watch that focused on the features – and much more of them.

The Garmin Forerunner 735XT is great for triathletes. With GPS and an optical heart rate monitor, it will track everything you need while you’re working out. From the simple basics, like steps and sleep, to more complex tracking like swim lengths and cycling power, this watch it waterproof and lightweight, making it ideal for athletes looking to step up their game. Just like Branson.


To me, it seems like Branson wears his Vivofit on ‘rest days’ or while in the office, and the Forerunner when he’s working out, whether it’s swimming, cycling or running. Both wearables offer different features and function in much different ways. So, for the individual who chooses to wear two different wearables depending on the activity, consider yourself just like Sir Richard Branson.

Do you wear more than one smart watch? Share with us in the comments below.

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